Materiais Gratuitos

Acesse materiais e webinários para aumentar o seu conhecimento sobre precificação, margem de lucro e varejo.

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Quem é o seu Varejo na Copa dos Preços? Faça o Teste e Descubra

Saiba de qual time você é e prepare-se para a Copa dos Preços. Responda o teste e descubra como está o posicionamento da sua loja na disputa de preços com a concorrência.

Faça o Teste

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Pricing Conectado 2022: Conectar para Precificar Melhor

Veja dicas de especialistas da indústria e do varejo sobre precificação inteligente e decisões baseadas em dados. Assista aos 4 webinários gratuitos do evento Pricing Conectado 2022.

Assista Agora

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De 0 a 100: Qual a maturidade do seu processo de precificação?

Quanto mais maduro for seu processo de pricing, melhores serão seus resultados. Responda o Quiz, avalie o potencial das suas estratégias de preço e receba dicas de acordo com a sua pontuação.

Descubra agora

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Pricing e inflação: melhores práticas para fugir da crise

Tenha lucro no varejo. Entenda como a precificação inteligente te ajuda a superar os desafios da inflação, com dicas de especialistas. Baixe o e-book gratuito e otimize suas estratégias.

Baixe grátis

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Dados do Varejo: Como Usar Estrategicamente?

Descrição: Conheça uma fonte gratuita e confiável para encontrar dados do varejo e saiba como usar esses dados estrategicamente para aumentar sua lucratividade.

Assista já

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Gerenciamento de Categorias x Pricing: Melhores Estratégias

Veja dicas da especialista em Gerenciamento de Categorias Fátima Merlin e saiba quais as maneiras ideais de aliar este processo à sua estratégia de pricing.

Assista já

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Planilha de Precificação Gratuita Para Varejo

Simplifique os cálculos de formação de preço. Calcule preços sobre margem e sobre competitividade com a planilha de precificação gratuita da InfoPrice.

Baixe Grátis

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Como monitorar preços do varejo no cenário fidigital?

Saiba mais sobre o mercado varejista, fidigital, monitoramento e inteligência de preços, canal D2C (direct to consumer), pós-pandemia e tendências do varejo.

Assista já

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Tendências do varejo pós-pandemia

As maiores tendências do varejo no período do pós-pandemia e as principais oportunidades e dificuldades das mudanças que chegaram para ficar.

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Jornada da precificação

3 webinários para você criar um processo de precificação inteligente e impulsionar as vendas e o ganho de margem.

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